Privacy Policy
Effective Date: 5/14/2025
Evoke Medical Aesthetics is committed to protecting your privacy and ensuring transparency regarding how we collect, use, and safeguard your personal information. This Privacy Policy outlines our practices concerning Personally Identifiable Information (“PII”)—defined under U.S. privacy law as data that can identify, contact, or locate a specific individual.
Please review the following to understand how your personal data is managed when you interact with our website or services.
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1. Information We Collect
We may collect the following types of personal information, which you voluntarily provide when booking services, signing up for promotions, or contacting us:
• Full name
• Email address
• Phone number
• Date of birth
• Treatment interests and preferences
• Other information you provide in connection with our services
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2. How and When We Collect Information
We collect personal information through various methods, including when you:
• Submit forms via our website
• Register for services, consultations, or promotional programs
• Communicate with us via phone, email, SMS, or social media
• Access our client portal or purchase a gift card
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3. Use of Your Information
We may use the information we collect from you for the following purposes:
• To provide personalized service recommendations
• To respond to inquiries and manage appointments
• To improve our website, operations, and client experience
• To send communications, including newsletters, appointment reminders, and promotional offers, if you opt in
We will not use your information for purposes other than those described without your consent.
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4. Data Security and Protection
We implement reasonable and appropriate security measures to safeguard your personal information, including:
• HIPAA-compliant electronic systems for storage of health-related data
• Regular malware and vulnerability scanning
• Restricted access to personal data to authorized personnel only
• No collection or storage of sensitive financial data (e.g., credit card numbers) via our website
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5. Cookies and Tracking Technologies
We utilize cookies and similar technologies to improve website performance and user experience. These technologies may collect:
• Browser type and version
• Internet Protocol (IP) address
• Time and date of visits
• Website interaction data
You may disable cookies through your browser settings. Note that some website features may not function properly if cookies are disabled.
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6. Third-Party Disclosure
We do not sell, rent, or trade your personal information to third parties.
We may share your information only in the following limited circumstances:
• With service providers or vendors who perform functions on our behalf under strict confidentiality obligations
• When required by law, subpoena, or legal process, or to protect our rights and safety
• With law enforcement or regulatory agencies when necessary for legal compliance
SMS opt-in and phone numbers collected for SMS communication purposes will not be shared with any third parties or affiliates for marketing purposes.
Non-personally identifiable information may be shared for research, analytics, or aggregate reporting.
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7. Third-Party Links
Our website may contain links to third-party websites (e.g., Boulevard, Google Maps, Instagram). These websites operate independently and are governed by their own privacy policies. We are not responsible for their content, practices, or compliance.
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8. Google Services
We comply with Google’s advertising policies. While we do not use Google AdSense, we may utilize Google Analytics or similar tools to improve our services and analyze website traffic.
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9. California Online Privacy Protection Act (CalOPPA)
In accordance with CalOPPA:
• Users may access our website anonymously
• Our Privacy Policy is easily accessible on our homepage
• Material changes to this Policy will be posted and timestamped with the “Effective Date”
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10. Do Not Track (DNT) Signals
We honor Do Not Track signals set by your browser. We do not track, plant cookies, or use advertising when a DNT browser mechanism is active.
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11. Third-Party Behavioral Tracking
We may allow limited behavioral tracking using trusted analytics tools, only in accordance with this Privacy Policy.
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12. Children’s Privacy (COPPA Compliance)
Our services are not intended for individuals under 13 years of age. We do not knowingly collect or solicit personal information from children.
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13. Fair Information Practices
In the event of a data breach affecting your personal information, we will notify you via email within seven (7) business days.
We adhere to the Individual Redress Principle, allowing users to seek legal remedies in the event of misuse of their personal data.
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14. CAN-SPAM Act Compliance
We comply with the CAN-SPAM Act. All marketing emails will:
• Include accurate sender and subject information
• Clearly identify promotional content
• Include our business address
• Include a working unsubscribe link
You may opt out of marketing communications at any time by using the unsubscribe link or contacting us directly.
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15. Your Rights
Where applicable under law, you have the right to:
• Request access to the personal information we hold about you
• Request correction or deletion of inaccurate data
• Request the erasure of your data, subject to clinical or regulatory recordkeeping requirements
To exercise your rights, contact us using the information below.
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16. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. The most recent version will always be available on our website with the revised effective date.
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17. Contact Information
If you have questions or concerns about this Privacy Policy or our handling of your information, please contact:
Evoke Medical Aesthetics
1132 Main Street, Unit 3
Weymouth, MA 02190
Phone: (781) 202-1804
Website: www.evokemedicalaesthetics.com